When Experience Isn’t Enough: Linda’s Journey To Landing Her Dream Role

February 24, 2026 •

Posted 13 hours ago

Job Description

Linda walked into our office on a Tuesday afternoon, looking completely worn out. She’d been job hunting for five months while still working her current role, and the whole process was draining her. As a finance officer with twelve years under her belt, she thought finding a new position would be straightforward. It wasn’t.

She sat down across from me and let out a long sigh before even saying hello. I’d seen that look before. It’s the look of someone who’s done everything right but still can’t seem to break through.

Linda had applied to forty-seven positions. She kept a spreadsheet tracking every application, every follow-up email, every rejection.

Out of those forty-seven, she’d heard back from eleven companies. Most were automated rejections. She’d made it to the interview stage twice, but both times she was told they went with someone else. She couldn’t understand what she was doing wrong.

I asked to see her CV, and she pulled it out immediately. She’d clearly spent time on it. The formatting was neat, the sections were organized, and there were no spelling mistakes. On the surface, it looked fine. But as I read through it, I started to see the issues.

Linda had described her roles in broad, general terms. Under her current position as a finance officer, she had written things like prepared financial reports and maintained accounting records. These weren’t wrong, but they failed to tell anything that made her stand out in the current competitive market. That had to be changed if she wanted to see any changes.

We started talking through her actual work, and a completely different picture emerged. Linda had identified an inconsistency in expense reporting that saved her company over 2 million shillings annually. She’d streamlined the monthly closing process, cutting the time from twelve days down to seven. She’d built financial models that helped management make better decisions about expansion, and those decisions led to a 25% increase in profitability over two years.

These were the stories that desperately needed to be on her CV to stand a chance of getting shortlisted. Not just the basic duties, but the impact she brings to her company.

I see this all the time in my work. People undersell themselves because they think what they do is just normal. They don’t realize that their normal is actually exceptional. Linda thought every finance officer would have done what she did, so why mention it? But that’s exactly why it needed to be front and centre.

So instead of just giving her a professional CV and wishing her luck, we introduced her to our 3-month recruitment support. After revamping your CV, we’ll add your CV to our database and actively consider you for jobs that match your skills and experience.

She was allocated a recruitment account manager who was to be her main contact person for job openings with our clients.

Within three weeks of updating her CV, Linda was contacted by her assigned recruitment manager.

Having a good CV is one side of a coin; contact us today to learn more about our expert CV writing services and the new recruitment support. It is time to stop underselling yourself. Let us help you stand out.

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