Job Description
Communication Jobs. Dentsu Jobs
Key Responsibilities:
Social Media Management:
- Manage and monitor all assigned social media accounts (e.g., Facebook, Instagram, Twitter, TikTok, LinkedIn) on a daily basis.
- Schedule, publish, and manage posts, ensuring alignment with the brand tone and marketing objectives.
- Respond promptly to comments, messages, and queries across all platforms to foster community engagement.
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Content Creation:
- Write and edit creative, compelling, and platform-specific content that resonates with the target audience.
- Create a variety of content formats, including text posts, graphics, videos, and stories, ensuring consistency with brand identity.
- Use video editing and design tools (e.g., Canva, Adobe Premiere Pro, or equivalent software) to produce engaging visuals for social media.
Performance Analysis and Reporting:
- Track, analyze, and report on social media KPIs, including page growth, engagement rate, and share of voice (SOV).
- Use analytics tools (e.g., Meta Business Suite, Google Analytics, Emplifi) to derive insights and recommend improvements.
- Monitor trends and competitor activity to inform strategies for growth and innovation.
Campaign Execution:
- Collaborate with the broader marketing team to execute social media campaigns in line with overall marketing objectives.
- Support paid social campaigns by working with media buyers to ensure organic and paid efforts are aligned.
Collaboration and Innovation:
- Stay updated on social media trends, tools, and best practices, introducing innovative ideas for content and engagement.
- Work with cross-functional teams, including design, video production, and strategy, to deliver high-quality campaigns.
- Provide input on influencer collaborations, helping source and coordinate with potential brand ambassadors.
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How to Apply
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