Job Description
Communication Jobs. Accurex Leadership and Management Consultants Ltd Jobs
Key Responsibilities
Marketing Strategy & Planning
- Develop and execute annual marketing plans aligned with The Organization’s corporate objectives.
- Lead the design and implementation of multi-channel marketing campaigns for product and brand awareness.
- Set marketing KPIs, monitor performance, and report on outcomes to senior management.
- Manage brand identity and ensure consistency across all communication channels.
Digital Marketing & Communications
- Oversee online presence, including websites, SEO/SEM, and social media platforms.
- Plan and manage digital advertising, content creation, and online lead generation initiatives.
- Leverage analytics to track marketing ROI and optimize digital campaigns for better performance.
Market Research & Product Positioning
- Conduct market intelligence and competitor analysis to identify opportunities and trends.
- Collaborate with the sales team to develop pricing, packaging, and promotional strategies.
- Ensure all projects are well-positioned in the market to meet customer and investor needs.
Brand Development & Public Relations
- Coordinate events, exhibitions, and media interactions to promote The Organization’s brand portfolio.
- Develop PR and corporate communication strategies to strengthen brand image.
- Cultivate relationships with media, influencers, and key stakeholders within the industry.
Team Leadership & Collaboration
- Lead, mentor, and motivate the marketing team to achieve departmental goals.
- Collaborate with internal departments—Sales, Business Development, and Design—to align marketing efforts with business targets.
- Manage external agencies and suppliers to ensure timely and quality campaign delivery.
- Plan and execute property launch campaigns, exhibitions, and open-house events
- Organize and manage project launch events, real estate expos, and investor meetups to showcase new developments.
- Coordinate with project, sales, and creative teams to ensure branding and communication consistency.
- Track event performance metrics, such as foot traffic, inquiries, and conversions, to assess ROI
- Monitor marketing performance metrics and campaign ROI
- Define clear KPIs for campaigns, including leads generated, conversion rates, and brand reach.
- Use analytics tools (Google Analytics, CRM dashboards, etc.) to track campaign effectiveness.
- Prepare performance reports and recommend data-driven strategies for improvement.
Qualifications
- Bachelor’s degree in marketing, Business Administration, Communications, or a related discipline (master’s degree is an added advantage).
- 5–8 years of proven experience in marketing, preferably within a competitive or service-driven industry.
- Proven track record in strategic marketing, brand management, and digital campaign execution.
- Excellent leadership, project management, and stakeholder engagement skills.
- Proficiency in Google Analytics, CRM tools, SEO/SEM, and social media management platforms.
How to Apply
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