Job Description
Communication Jobs. Peoplelink Consultants Ltd Jobs
Responsibilities
- Develop and implement a comprehensive marketing strategy to achieve academy goals and manage the overall brand identity.
- Design and execute digital campaigns and social media management across key platforms (Instagram, TikTok, Facebook, YouTube) with a focus on clear KPIs, reach, and engagement growth.
- Maintain a content calendar, ensuring new content is delivered at least every two days.
- Create all content including videography, photography, and editing, requiring the candidate to possess their own media equipment and editing tools.
- Capture, produce, and promptly edit high-quality, trend-driven content (matches, training, events) with strong storytelling that highlights player journeys and achievements.
- Ensure all content strictly follows Aegis Academy brand guidelines, includes the logo, and maintains a consistent, recognizable visual identity.
- Analyze performance metrics, prepare marketing reports, and recommend improvements for content, campaigns, and overall strategy.
- Collaborate with staff (coaches, admin) and the Marketing Team to align content with strategic goals (recruitment, awareness) and promptly upload all final raw and edited files to the shared drives.
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Requirements
- Creator must have their own: camera, microphone, laptop, reliable internet, editing software(capcut,final cut, premier pro,photoshop)
- Hold a Diploma/Degree in Marketing, Digital Media, Film Production, or a related field.
- Must have proven, practical experience in marketing strategy, social media management, and end-to-end content creation (videography, photography, and editing); sports marketing experience is an added benefit.
- Strong understanding of marketing funnels, audience profiling, and brand positioning, proficient in running campaigns, analyzing insights, and fluent in social media trends and algorithms.
- Highly skilled photographer and videographer with a creative eye and advanced editing capability for both short-form and storytelling content, essential for meeting fast turnaround times.
- Must be highly creative, proactive, detail-oriented, and organized, with the ability to work independently and meet strict timelines.
- Must be flexible and willing to attend weekend matches, tournaments, and events
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How to Apply
Send your cv to: jobs@peoplelink.co.ke with job title as the subject.
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