Job Description
Communication Jobs. BangBet Jobs
Responsibilities:
- Independently manage and optimize ad campaigns using Facebook Ads Manager and Google Ads—handling budget monitoring, creative adjustments, and performance tracking.
- Provide actionable feedback to the design and copy teams to refine creatives based on campaign performance.
- Monitor key metrics (e.g., registrations, installs, conversions) via MMP or other attribution tools, and propose strategies to improve results.
- Support the tailoring of ad strategies by combining campaign data with insights into Kenyan market behavior and the local betting landscape.
Requirements:
- Hands-on experience in using Facebook and Google ad platforms, with demonstrable spending history.
- Strong willingness to learn, proactive mindset, and execution-oriented.
- With familiarity in local digital media ecosystems.
- Good communication and collaborative skills, able to work seamlessly with teams.
- Proficient in English for reporting and basic data interpretation.
Nice to Have (Optional)
- Prior marketing experience in the betting/gambling industry.
- Experience managing campaigns for H5 or mobile app platforms.
- Familiarity with analytics tools like GA4, Firebase, or Adjust.
- Passionate about football or sports events.
How to Apply
If Qualified kindly send your cv to susan.wagereka@bangbet.co.ke
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