Job Description
Sales Jobs. Magnolia Technology Jobs
About the Role
- The Business Development Associate is a critical, results-oriented role responsible for driving pipeline growth, nurturing leads, managing marketing channels, and creating visibility and brand engagement for Magnolia Technology Solutions.
- Success in this role requires mandatory, proven experience with Odoo ERP or a comparable ERP system.
- This deep product knowledge, ideally gained from a project implementation or a sales/marketing background, is essential for the associate to effectively:
- Conduct effective discovery calls.
- Quickly understand client pain points/gaps.
- Articulate the specific value and capabilities of Odoo ERP to potential clients.
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Key Responsibilities
ERP Product Expertise & Sales Pipeline
- Leverage Odoo/ERP product knowledge during lead qualification and discovery calls to uncover client needs and propose high-level solutions.
- Follow up on inbound leads generated from digital ads, social media, and partnerships.
- Execute outbound lead generation activities including cold outreach via email, LinkedIn, and phone.
- Qualify leads and schedule discovery or demo calls with senior team members.
- Maintain and regularly update the CRM (Odoo) with accurate lead status.
- Conduct negotiations, close deals & manage the entire sales cycle
- Stay up to date with product knowledge, including new features and upcoming releases (e.g., Odoo v19).
Marketing & Visibility
- Manage daily posting and engagement on Magnolia’s LinkedIn, Facebook, and Instagram platforms.
- Schedule and post updates on LinkedIn targeting corporate buyers.
- Monitor and optimize Google Ads campaigns with guidance from the Head of Business Development.
- Ensure regular blog updates, utilizing premium writing tools as necessary.
Partnerships & Events
- Coordinate with KEPSA and other industry bodies to identify relevant events, webinars, and marketing initiatives.
- Explore additional partnerships (e.g., Kenya Association of Manufacturers, media outlets, trade groups).
- Support webinar coordination and outreach.
Essential Qualifications
- Mandatory ERP Experience: Proven experience with Odoo ERP or a comparable ERP system (e.g., SAP, Oracle, Microsoft Dynamics, Zoho) is required.
- Background: Experience must come from either a Project Implementation or a Technical Sales/Marketing background where product knowledge was integral to client engagement.
- Communication: Excellent verbal and written communication skills, with the ability to articulate complex technical value to non-technical business decision-makers.
- Tools: Familiarity with CRM systems (Odoo is a plus), and digital marketing platforms (LinkedIn, Google Ads).
Compensation and Benefits
- Base Salary: As per contract.
- Private Medical Insurance.
- Private Pension Contribution (NSSF Tier II Compliant).
- Mobile Airtime & Data Allowance.
- Company Laptop.
- Sponsored Training & Certifications (e.g., Odoo, Microsoft,other).
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How to Apply
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