Job Description
Sales Jobs. Mediacent Interactive Jobs
Role Overview
We are seeking a motivated Business Development Associate to drive SaaS business growth through consultative selling, strong pipeline management, and impactful client engagement. This role will focus on new business development, portfolio expansion, and solution-oriented demos, contributing directly to our mission of delivering measurable value to clients across Africa. The ideal candidate brings proven SaaS sales experience, technical competence in product demos, and strong prospecting and client acquisition focus.
Key Responsibilities
- Business Development & Sales Execution
- Identify, qualify, and nurture leads across B2B sectors
- Manage the full cycle from prospecting to contract closure
- Build persuasive proposals and close deals consistently
- Deliver on monthly, quarterly, and annual sales quotas
Account Management & Portfolio Growth
- Strengthen client relationships through value-driven engagement
- Drive renewals, upsells, and cross-sells to increase account value
- Monitor client satisfaction metrics and resolve issues proactively
- Act as trusted advisor to client executives and decision makers
CRM & Reporting
- Maintain accurate and timely CRM data (Zoho preferred)
- Track and analyze pipeline, conversion rates, and forecasts
- Generate detailed sales activity and performance reports
- Use data insights to improve sales processes and outcomes
Technical Expertise & Demos
- Deliver tailored SaaS demos to technical and business audiences
- Translate features into measurable ROI and client outcomes
- Handle technical objections and collaborate with solutions engineers
- Support pre-sales training for client adoption readiness
Market & Competitor Intelligence
- Research industry trends, competitors, and client ecosystems
- Share intelligence with product and marketing teams for positioning
- Identify new business opportunities in emerging verticals
- Monitor competitor product features and pricing
Collaboration & Quality Assurance
- Collaborate with marketing on lead generation campaigns
- Partner with internal teams on RFPs, tenders, and proposals
- Ensure adherence to pricing, contracts, and compliance processes
- Contribute to refining sales methodologies and best practices
How to Apply
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