Job Description
Marketing Jobs, LG Electronics Jobs.
What you will do
Market & Consumer Insights
- Leverage shopper and consumer insights to design effective displays, messaging, and promotional strategies.
- Stay updated on industry trends, retail best practices, and competitor activities to optimize channel performance.
- Share insights with internal and external stakeholders to inform decision-making and continuous improvement.
Data Analysis
- Provide analytics from customer & Market data such as distribution & competition etc.
Budget & Vendor Management
- Manage ISM (In-Store Marketing) budgets, moving plans, vendor relationships, and agency performance to ensure cost-effective execution.
- Track vendor payment requests, ensuring compliance with internal financial and operational standards.
Channel Strategy & Planning
- Develop and execute channel marketing strategies to drive joint sales and revenue growth with distributors, resellers, and sales partners.
- Identify and implement effective distribution channels, promotional programs, and in-store initiatives to maximize product visibility and market share.
- Align channel strategies with product management, sales, and marketing teams to ensure consistency across touchpoints.
In-Store Marketing & Execution with Channel/Partner
- Design and implement in-store strategies, including fixtures, POP displays, and promotional materials.
- Negotiate premium product positioning and secure retail visibility with key customers.
- Monitor in-store rollouts, prepare progress reports, and ensure alignment between in-store and online experiences.
Campaign Development & Partner Enablement
- Collaborate with digital marketing and agency partners to create engaging and brand-consistent content.
- Support partners in developing their own marketing campaigns and mentor partner marketing teams.
- Coordinate and execute industry campaigns, trade shows, and in-store events to strengthen channel engagement.
Reporting
- Provide daily, weekly and monthly reports on distribution, competition to management
Cross-Functional Collaboration
- Coordinate closely with field sales teams to ensure successful channel execution and alignment with sales goals.
- Work across product, brand, and digital marketing functions to deliver an integrated customer experience.
- Act as a brand advocate and industry expert within the channel partner ecosystem.
What you must Have
- College or University Degree in Marketing or Digital;
- Proven Data analysis skill and experience
- Advanced MS Excel skills
- Strong multi-tasking & project management skills, comfortable in a fast-paced environment;
- Strong communication skills, detail oriented;
- Data-driven mindset – you love numbers and figuring out what they mean;
- Curious and creative – you’re a problem solver who loves to try new things;
- Highly motivated with strong self-management;
- Ability to work independently and collaboratively;
How to Apply
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